AN OTHER DATE FW22

@anotherdate.official Instagram managed by 282us

BRAND IDENTITY / STORYTELLING / AD DEVELOPMENT / DESIGN / PRODUCTION / CONCEPT DEVELOPMENT / PRODUCT MANAGEMENT / GRAPHIC DESIGN / ART DIRECTION / PHOTO AND VIDEO / EDITORIALS / DIGITAL CAMPAIGNS / CASTING / STYLING / LOCATION SCOUTING / ECOMMERCE / STILL LIFE / CONTENT CREATION / SOCIAL MEDIA MANAGEMENT / COPYWRITING / POSTING / PR / SEEDING / EVENTS

An Other Date, an Italian brand launched in Winter '22 that stands out for modern proportions, curated research of fabrics and treatments, textures and techniques and deconstructions of the shapes and bodies. AOD is fusing the energy and the singularity of teenage subcultures with the sharpness of traditional menswear. Since the very first collection, music, art, performance, images, and words have a substantial role in the whole package clarifying the kind of world that AOD wants to project.

Creative Direction
282US

Styling
282US and TINY IDOLS

Production
282US

Videomaker
SWEDISH FLAMINGO

Photographer
MATTIA GUOLO

Make up
GRETA GIANNONE

Hair stylist
BIANCA BAGNOLI

At the core of AOD’s universe, there are attitudes, moods and statements about individuality and independence. The designs are combining both present and future, using key elements that stay the same all along the way. For AOD, 282US managed the art direction for their campaign's photoshoots, handling the casting, styling, both for the campaign as for the commerce. We developed their brand identity and concept, photos, videos, and gadgets to
create an irreverent and edgy image that matches their style and way of communicating. We design a part of the collection that is destined for Communication purposes, we develop the concept, mood boards and prints.

2023

282US

We do fittings and handle the products until the final piece is ready for sale. We curate their IG profile, create content, post, and do copywriting, maintaining their bold identity as the main source of inspiration.

282US

Creative Direction
282US

Styling
282US and TINY IDOLS

Production
282US

We do a curated research and analysis to find the right type of influencers and celebs that could help communicate the brand's core identity, we handle events that can create and promote brand awareness to help the brand grow. AOD’s social media has been entirely curated and managed by us since the brand's early beginning, developing content such as posts and stories, creating their grids and posting.

VIDEO CAMPAIGN

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AN OTHER DATE FW22